While, a few pebbles making ripples may not impact big business too much, there are thousands of businesses no longer in business because consumers finally had enough of pricing, service, or product problems.

source

This brings me to my problem with my local McDonalds. I have a serious addiction to mocha frappes, and I get one from McDonalds at least every other day. In the past, I have had several issues with the workers not being able to comprehend that I don’t want chocolate drizzle on the top. I’ve also had problems with the workers throwing at me some runny, soupy malt-like concoction that isn’t what is supposed to come out of the machine. Sometimes, the consistency is more like an iceberg with large chunks of ice floating about in it. In these cases, I usually complain and ask for it to be remade, after all, I order frozen coffee because I want frozen coffee, not a hot mess.

Of course, the workers act like I’ve committed a crime by pointing out that the frappe isn’t right.

I can deal with consistency problems because those can be corrected. I can deal with bad attitudes, because I’m the type of person that will continue sitting at the drive-thru until they get it right. However, my latest problem is a real deal breaker for me and the McDonald’s mocha frappe.

Since I’ve been getting the mocha frappe at McDonalds, it’s usually filled fairly close to the top of the 22 oz medium cup. The last days, though, I noticed the mocha frappe is getting filled less and less full and has more and more whipped topping on it. So, of course, I ask the manager why. She tells me that McDonalds Corp policy is to fill the frappe to the heavy brown line on the side of the cup, not to the top of the cup. She tells me this is not a new rule, but one that the McDonalds corp is now insisting be followed by employees. I call and confirm this info with McDonalds corp and voice my complaint.

First of all, this is false advertisement since the mocha frappe on the McDonalds website (here) and that’s aired on McDonald’s TV commercials is full to the top of the glass. Second, it’s a complete rip off for the consumer. I poured what they gave me today in a measuring cup like this dissatisfied customer did, and the 22 oz frozen mocha frappe I ordered was actually a 16 oz portion. The rest of the 22 oz was filled with whipped topping. Therefore, the drink is almost 1/3 whipped topping. I’m not paying $3.20 for whipped topping; I’ll just pay a little more for a Starbucks coffee or Burger King coffee that’s actually full! 

I see others aren’t going to continue paying for it either, see here.